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What is accessible content marketing? Accessible content refers to written material, images, and data that can be viewed, understood, and [...]

In today’s world, social media has a lot of influence over our lives, from the news we consume to the [...]

You have a content marketing strategy you’re happy with, but could it be better? It might be worth considering becoming [...]

PPC has become an increasingly popular branch of digital marketing for many brands, and it is easy to see why. [...]

Hreflang is vital for sites which are targeting users searching in different languages and in different countries. The HTML attribute [...]

So you’ve gathered all of the information for your digital PR campaign and turned it into a press release. You’re [...]

From time to time, Google will roll out algorithm updates that detect issues with certain sites and subsequently issue them [...]

‘Link bait’ sounds like a bad thing – after all, the similarly-sounding term ‘click bait’ is designed to get people [...]

Every business serving a local area should be mindful of its SEO presence. A good local SEO strategy can help [...]