Performance marketing
for insurance. Done better.
![Brainstorming ideas](https://www.skittledigital.com/wp-content/uploads/2024/01/skittle-digital_415116560-1024x576.jpg)
Our Ambition: To be your company’s last agency.
- Our performance marketing agency is dedicated to transforming digital presence in the insurance industry.
- We have one goal: ensuring you bring in more customers who are ready to make a purchase.
- By partnering with Skittle Digital, we’ll ensure that you can connect with a larger audience, optimise your growth tracking and showcase your excellence in the insurance sector.
No more silos.
We don’t want projects to get lost, or momentum to decrease. That’s why we work cohesively with your existing stakeholders to centralise your approach and enhance visibility.
A specialised approach.
Our experts have straddled insurance and performance marketing for years, drawing on their expertise to create water-tight plans which will scale your company with ease.
Banking Insights – 2024 edition.
Marketing isn’t one-size-fits-all. We’ve compiled a curated collection of insurance trends for 2024, hand-crafted by industry experts and delivering you only the best insider knowledge. Get it for free now.
What you can expect from us.
We’re more than just an average agency; we aim to be your firm’s last.
White-hat techniques
Our SEO and link-building strategies only utilise white-hat techniques. We don’t believe in shortcuts.
Cutting-edge research
We stay up to date on the latest algorithm changes from search engines and remain plugged into insurance updates so we can deliver cutting-edge campaigns.
Authoritative content
In the world of generative AI, people are increasingly wary of hollow content without substance. We invest in content specialists with years of experience in insurance, so you can be assured of the highest quality every time.
In-depth persona modelling
The psychology behind investing in specific insurance products can be complex. We tackle this by creating in-depth personas which result in highly refined messaging and assets.
Sophisticated approval process
We understand the regulation and compliance requirements you face every day. That’s why we work closely with your internal teams to ensure every campaign gets over the line.
Full sales funnel approach
We craft and measure marketing campaigns for every stage of the funnel – from awareness through to retention.
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Head of Digital Strategy and Propositions, LV=
![Business meeting](https://www.skittledigital.com/wp-content/uploads/2024/01/skittle-digitala_c93ea93f-7143-479e-be03-f5a41ac8cf4c-1024x574.jpg)
Free Acquisitions Workshop.
Find out how we can elevate your presence in the insurance industry. Our goal is simple – deliver meaningful growth that impacts your bottom line.
In your free acquisitions workshop, we’ll dig into all your marketing channels and let you know where your spending split should be.
You’ll walk away with a tailored plan that capitalises on your strengths and boosts your weaknesses. Above all, you’ll effortlessly maximise your profitability.
Book now to get your free plan and find out if we’re a good match for you.
What’s on offer.
Find out how we can help you
SEO
Unlock unparallelled visibility for your insurance company. We implement meticulous technical fixes and craft bespoke organic strategies to ensure your site attracts and converts customers with ease.
PPC
Empower your financial offering with tailored PPC campaigns which channel targeted traffic with precision. We launch strategically designed, conversion-focused pages to maximise the impact of every click.
Content Marketing
Create a compelling narrative that truly resonates with your customers and inspires them to keep coming back for more. Our content isn’t just fluffy words – we combine creative with analytics, ensuring all of your customers are nurtured through the sales funnel.
Organic Social
Cultivate a thriving online community filled with super-fans who want to spread the word about your insurance products. We dig into your brand’s core values and develop social messaging which informs, educates and inspires.
Paid Social
Place your message in front of the people who will benefit from it most. Ensure your target customers see what you’ve got to offer at exactly the right moment, with campaigns that continually optimise to maximise your ROI.
Digital PR
Shine a spotlight on your company’s achievements. Our expertly crafted digital PR strategies amplify your news and research, leveraging strong media connections to secure major press coverage and establish your authority as a thought leader.